Why do jewelers need certification?

珠宝

Year after year, I witnessed the ups and downs of many jewelers' careers. The strong qualities and talents conveyed by them deeply touched me. They all have an obvious commonality, and they are constantly developing jewellery. Knowledge is the pursuit, the desire and unremitting pursuit of gemological learning, and the emphasis on professional certificates and qualifications.

When you become a qualified jewelry expert, your career enters another professional stage. A certificate not only represents the individual's professionalism in the industry, but also shows my love and pursuit of excellence in my career and work. This is advocated by the Gemological Institute of America (AGS), which expects to provide direction for the jewellery industry, develop professional jewellery talents, and abide by ethical and behavioral norms.

The head of the American Academy of Gemological Society (AGS) said that becoming a jewellery expert has a double advantage for people in the jewelry industry. First, it can enrich and broaden their knowledge and vision. Second, the more jewelers know, the higher the customer's trust in you. Many unqualified jewelers may overturn consumers, thereby reducing the brand's reputation and directly losing orders.

Change is a characteristic of this industry, which is why jewelry practitioners need professional qualifications.

Professional quality is an important weapon to distinguish other competitors. Your title is the key to customer trust. The message it conveys to the other party is "I am a certified, professional, trustworthy person. I have been Work hard."

-------- From the AGS CEO Ruth Batson

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