Officially announced: Haixi's top ten children's shoes leading brand
The "Top Ten Leading Children's Shoes Brands in Haixi" was officially announced. ABC, Baba Miao, Gangdeng, Di Meng, Hyena, Cambridge, Lancao, Wing Takara, Fun, and Footy were recognized as the top ten brands, listed in alphabetical order. In addition to these, three special awards were also presented: Seven Waves received the "Best Young Sports Equipment Brand in Haixi," Camel was honored with the "Most Internationalized Brand of Haixi Children's Shoes," and Fick won the "Best Nonprofit Brand Image of Haixi Children's Shoes."
The selection campaign for the "Top Ten Haixi Women’s Shoes Leading Brands" lasted over a month, with 25 companies participating. The 13 winning brands were selected through three rigorous rounds of evaluation, including mother reviews, online voting, and expert scoring. These winners reflect the current quality and innovation in the children's footwear market in the region.
The judging panel included notable experts such as Chu Li, Technical Director of the China Healthy Children's Footwear Research Center; Lu Changbao, a postdoctoral candidate from Peking University's School of Economics; Yang Shuqing, Director of the Marketing Department at Huaqiao University Business School; Chen Shuqing, General Manager of Liuhe Shenlong Marketing Planning; and Xie Jiasheng, Secretary-General of the Children's Shoes Branch of the Fujian Footwear Industry Association.
The event saw widespread public participation, with over 300,000 votes cast. Notably, voters came from outside the province, indicating broad interest and engagement. The campaign received positive social feedback and is seen as an important platform for promoting brand development in the children's shoes industry in western China. As Xie Jiasheng noted, this initiative helps strengthen brand recognition and supports the growth of the children's footwear sector in the region.
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