Jiangsu Xuzhou warehouse jeans on the 1st free investment

Xuzhou No. 1 Warehouse Clothing Co., Ltd. is located in Xuzhou, a city known as "the throat of China's railway." It has always been a strategic place for the military forces to fight for. The company specializes in authentic full-size jeans, concentrate on China's low-end market, the jeans industry so specialized, so refined. Business mainly in the form of franchising, No. 1 warehouse 38 yuan denim chain stores in addition to the company's 6 outlets, there are already more than 300 stores all over the country. Through our efforts, so that more customers can get more professional, better products and services. Our franchisees can get more stable and easier market revenue. "Warehouse No. 1" has become a real brand in everybody's heart. Liu, general manager of the company is a doer, simple, straightforward, pragmatic is her character. Therefore, from the store management to the overall management of the company, from the store design to the style of the company's website reflects her simple character, clarity and specialization. We run such a jean shop, good returns. So we want more people to come together through such stores to increase income. Real life, down to shop. As Mengniu chairman Mr. Niu Gensheng said: "do business, a small victory with wisdom, victory by virtue." Business philosophy "1 warehouse 38 yuan denim chain" Business philosophy: for low-end jeans market, serving the general consumer. Truly: high-quality low-cost, small profits but quick to read Interpretation: A: price positioning: low-end price management, fixed sales price. Only operate two price: 38 yuan and 48 yuan. 38% of products accounted for two-thirds, 48% of products accounted for one-third (designed for young people and those with special needs). II: Target customer base: The majority of ordinary consumers, age range: 20-50 years old, male and female consumers, focus on cost-effective people. Popular: people who will live. Three: Professionalism: Professional management of jeans, the store does not operate other types of products, so specialized do fine, business is not deformed. Consumers mind to produce a fixed concept, as long as want to buy jeans, the first thought is our shop. High quality: our jeans remain above the mid-range level, take the low-end market price. High-quality low-cost chain is our operating characteristics. We know that quality is the lifeblood, there is no market for high quality products and then low prices. Low: completely change the traditional high-profit business ideas, low-cost sales strategy. Can effectively improve our competitiveness and competitiveness. To let profit to our customers. Maximize customer benefits. Because we are factory production, direct access to the terminal chain, there is no intermediate links in order to protect the integrity of low-cost system. So the price is absolutely competitive. This is also for the majority of franchisees to provide a solid backing protection. Note: Our retail price is equivalent to the wholesale price of the same grade jeans in a large wholesale market. Small profits: the profits of each pants is small, because the retail price of 38 yuan. Only for the benefit of customers, our operators can get the income they deserve, so they do not mean that their income is low. Multi-pin: Running amount is the biggest feature of the chain. Because of good quality, low prices, coupled with more styles, covering a wider population. The store is full of jeans, more professional, is the ideal customer to buy jeans professional institutions.